First: A plan favorably impresses your key people. Your investors, owners, bankers, and employees often will say, "I like a person who has a good plan worked out!" Investors are more than willing to put in funds - and employees will invest more of their time, effort, and enthusiasm. Programs motivate, and a person with a careful plan often has a certain attraction and influence Second: A plan increases your income. Famous consultant Peter Drucker says, "What gets planned, gets done." So if you build a good sensible program for increasing your sales and profits, you have a much better chance that those profits will come to you than you would if you had no such plan. Third: A plan saves you time work and stress - and that's not all bad. You avoid wasted action, mistakes, and lost money. The plan spreads and delegates the load. (Why should you do it all?) Plus, a plan anticipates problems and turns them into advantages before they hit you. So it cuts your stress. GOOD PLANNERS GET MORE FUN OUT OF LIFE. Fourth: A plan applies your strengths, skills, abilities and interests. Everyone and every company has talents. yet these are sometimes unrecognized, unappreciated, and underemployed, even though these very things that people most enjoy doing, and will generate the more results per day or week. A good plan helps to find those valuable resources and applies them in constructive ways - like making money. Fifth: A plan gives you a track to run on. A railroad train, racing car, athlete, moves better and more efficiently when on a track. All can see where they are, where they want to go and what direction they have to go in. A track is usually smoother than field streams and woods. Your route is well laid out out and you can concentrate on your own progress. Sixth: A plan sets priorities. This can be very important and handy in these days of limited resources and modest budgets. We simply can not afford to do everything. Some things have to be postponed. But other projects are essential. And even among these preferred projects not everything can be done at once. With a plan you know what to do first and what's coming next. | 
